Local SEO

Be the Business Customers Find First

Complete Google Business Profiles get 7x more clicks. We optimise your local presence so customers in your area find you first, on Google and in AI search results.

Request a visibility briefing
The shift

The local pack just got smaller.

Google is replacing the traditional 3-pack with AI-driven local packs that show only two businesses. Phone numbers are often missing. The rankings do not match the traditional pack. If your profile is not complete, you will not be one of the two shown.

Before: Google 3-pack
Business A 4.8 stars, 127 reviews, 0.3 mi
Business B 4.6 stars, 89 reviews, 0.5 mi
Your business 4.7 stars, 54 reviews, 0.4 mi
Now: AI local pack
Business A Recommended by AI, profile complete
Business B Recommended by AI, recent reviews
Your business Not shown. Incomplete profile.
The numbers

Google's own data. Not our opinion.

91% search online before visiting locally

Nearly every customer checks you online before walking through the door.

7x more clicks for complete profiles

Complete Google Business Profiles versus incomplete ones. Categories, photos, hours, Q&A.

42% more direction requests with photos

Profiles with photos drive measurably more visits. Not a guess, Google's metric.

2 businesses in AI local packs

Down from 3. Phone numbers often missing. Rankings do not match traditional packs.

All statistics sourced from the Google Business Profile playbook and recent local search research.

What local SEO includes

Profile. Reviews. AI presence.

Local SEO in 2026 means managing your Google Business Profile, your review strategy, and your AI-engine presence as one integrated system.

CategoriesComplete
Photos3 of 10
HoursSet
Q&AEmpty
profile audit
01

Profile audit

We audit your Google Business Profile against Google's own completeness criteria. Categories, attributes, photos, hours, Q&A, products.

95% profile completeness
optimisation target
02

Optimise

Complete every field that drives visibility. Photos drive 42% more direction requests. Regular updates drive 5x more profile views.

★★★★★
"The team was incredibly thorough..." 2 weeks ago
★★★☆☆
"Service was okay..." 3 years ago
review strategy
03

Review strategy

AI engines read review text semantically. We help you build detail-rich, recent reviews, replacing stale ones that harm your AI summary.

Google Mapsvisible
AI local packcited
ChatGPT localcited
Perplexitycited
ai local visibility
04

AI local visibility

We monitor how AI engines describe your business in local recommendations. The AI local pack is a new surface. Qyliq tracks it.

Questions

What people ask
about local SEO

Straightforward answers. If yours is not here, ask us directly.

How do Google reviews affect AI search results?
AI engines now read review text, not just star ratings. They extract semantic meaning from what customers say about your business and use it to shape their recommendations. Stale or negative reviews from years ago can poison the AI summary your potential customers see. A review strategy is now part of local SEO, not just reputation management.
What percentage of customers search online before visiting locally?
91% of consumers search online before visiting a local business, according to Google's Business Profile playbook. 96% check business hours online before visiting, and 29% of customers with a detailed Google Business Profile are more likely to purchase. These are Google's own numbers.
What is a Google Business Profile and why does it matter?
Google Business Profile (formerly Google My Business) is your business listing on Google Maps and local search results. Complete profiles get 7x more clicks than incomplete ones. It is the single most important local SEO asset you control, and it now feeds directly into AI search results too.
How is AI changing local search?
Google is replacing the traditional 3-pack (three local business results) with AI-driven local packs that show only 2 businesses. Phone numbers are often missing from these AI packs, and the rankings do not match traditional pack rankings. If your profile is not complete and optimised, you will not be one of the two shown.
Next step

See how your local presence stacks up

The Visibility Briefing includes a local SEO audit. See where you stand before committing.

Request a visibility briefing